Technology Track

This year’s Technology Track offers buyers, channel partners and vendors, essential guides, product reviews, market insight and thought leadership on all the latest Unified Communications technologies.

View latest Technology Track articles >

Below is the editorial calendar for our Technology Track for 2017. It’s specifically focused on all the modern technologies within the Unified Communications ecosystem.

Contact us in advance of the series going live to avoid disappointment.

This is one of our leading publications attracting more than 20,000 page views per month. Ideal for vendor demand generation and brand/product awareness.

Editorial Calendar

Series: Team Collaboration Software [starts August 17]

Sponsors: Cisco, RingCentral, Fuze, Alcatel-Lucent, Unify

Results: Going live in August ’17, we’ll report back in September.

Editorial Series Guide

The purpose of this guide is to provide editorial sponsors with a detailed breakdown of our up and coming series, part of our 2017 Technology Track programme.

Series:             Team Collaboration Software

Period:             Aug 2017

Deadline:         7th July 2017

Price:               Contact Us

Across the month our content and social media messaging will be crafted to help promote your product and services to our channel and UC buyer audience. Our product reviews and thought leadership articles trend the most, typically ranking on page 1 on Google.

Abstract

Team Collaboration apps continue to grow in popularity and is without a doubt the industry’s biggest trend for 2017. Whilst team apps offer greater productivity and ROI for organisations, behind the scenes businesses are facing challenges with security, user adoption and integration issues.

We encourage vendors (sponsors) to put forward their comments to the below key questions:

  • Do team apps really kill email or add complexity?
  • How do enterprises overcome security policies?
  • How to choose the right app?
  • How does this fit into my digital transformation strategy?
  • How do I ensure user adoption?

These are the common questions dominating the team collaboration software space right now and will continue to for some years into the future.

Our Team Collaboration Software series will focus on the leading software vendors and how their apps help businesses maximise ROI when investing in team collaboration software solution.

We’ll be reviewing in detail each application and promoting how each platform helps enterprises with the above business challenges. Our audience will come away with a greater understanding of the benefits of team collaboration software and which vendors are able to provide these services in the marketplace.

What you will receive?

  • Exclusive Product Review – linked to Google’s rating system
  • Exclusive Thought Leadership article – based on the above questions
  • Buyer’s Guides – jointly sponsored by all vendors with links to your articles
  • Channel Guide – you will be promoted in our Channel Guide 2017
  • Featured in our Newsletter – UC Buyer Monthly and our weekly digest subscribers
  • Social Media distribution for 12 months – LinkedIn, Twitter, Facebook
  • Estimated Series Page Views = 20,000 in Aug 17 / 50,000 per annum

Series: Contact Centre Solutions Series [starts September 17]

Sponsors: TBC – sponsor this series, contact us.

Results: TBC

Editorial Series Guide

The purpose of this document is to provide editorial sponsors with a detailed breakdown of our up and coming series, part of our 2017 Technology Track programme.

Series:             Contact Centre Solutions

Period:             SEP 2017

Deadline:         7th Aug 2017

Price:               Contact Us

Sponsorship Type: Joint

Across the month our content and social media messaging will be crafted to help promote your brand, product and services to UK channel partners and end user audience.

Through a combination of buyer’s guides, product reviews, thought leadership articles and Q&A sessions, we anticipate our contact centre series will attract more than 20,000 unique visitors.

Abstract

Contact centre infrastructure is rapidly moving toward the cloud. In this series our audience will gain valuable insights on the business and technology cases around moving to a next generation cloud based contact centre solution.

We’ll be reviewing today’s marketplace, the adoption of multi-channel, call analytics and the customer experience (CX), compliance (GDPR) and how to ensure a robust, resilient solution in a cloud hosted environment.

Editorial Schedule

  • Contact Market Report – the impact of cloud on the contact centre market
  • Cloud versus On-Premise – Is cloud the new norm? Panel session via webinar*
  • Deploying a Skype for Business contact centre
  • GDPR in the Contact Centre guide
  • Contact Centre Buyer’s Guide 2017
  • Product Reviews – Features and functionality explored
  • Solutions – We’ll be reviewing our sponsor’s recent case studies
  • Transforming the customer journey with AI, Bots and IoT
  • Contact Centres 2020 – the Agent of the future

Our contact centre series will focus on the UK’s leading contact centre vendors and how their platforms help businesses maximise ROI when investing in modern contact centre solutions.

We’ll be reviewing in detail each application and promoting how each platform helps organisations with the above business challenges. Our audience will come away with a greater understanding of the benefits of contact centre solutions and which vendors are able to provide these services in the marketplace.

What you will receive?

  • Exclusive Product Review – linked to Google’s rating system
  • Live Webinar / Panel Debate – based on the above topics
  • Buyer’s Guides – jointly sponsored by all vendors with links to your articles and web site
  • Channel Guide – you will be promoted in our Channel Guide 2017
  • Featured in our Newsletter – UC Buyer Monthly and our weekly digest subscribers
  • Social Media distribution for 12 months – LinkedIn, Twitter, Facebook
  • SEO Friendly and keyword targeted content – Page 1 search results*
  • Estimated Series Page Views = 20,000+ in Aug 17 / 50,000 per annum

*This is also a fantastic opportunity to rank highly on Google for contact centre related search terms, we anticipate a number of ‘page 1’ keyword rankings once our content goes live.

Read our latest stats here.

If you have any questions or would like to sponsor this series, please contact me.

Best regards,
Rob Scott – Publisher +44 7946 000 880 rob.scott@commstrader.com

Series: IP Endpoints + Accessories Series [starts October 17]

Sponsors: TBC – sponsor this series, contact us.

Results: TBC

Editorial Series Guide

The purpose of this document is to provide editorial sponsors with a detailed breakdown of our up and coming series, part of our 2017 Technology Track programme.

Series:             IP Endpoints & Accessories

Period:             OCT 2017

Deadline:         7th Sep 2017

Price:               £Contact Us

Sponsorship Type: Joint

Across the month our content and social media messaging will be crafted to help promote your brand, product and services to UK channel professionals, UC buyers, influencers and our end user audience.

Through a combination of buyer’s guides, product reviews, thought leadership articles and Q&A sessions, we anticipate our Video Conferencing & Collaboration series will attract more than 20,000 page views in the first four weeks.

Abstract

It’s more complicated than ever to decide which communications devices and software applications to deploy to end users. Hard phones continue to be the preferred choice for most environments however UC vendors are continuing to offer soft mobile clients and softphones which means they will likely still need to be paired with headsets.

In this series our audience will gain valuable insights on the range of endpoints and accessories available in the unified communications market today. We’ll be exploring open SIP endpoints, proprietary IP phones, wireless phones, conference phones and headsets for VoIP softphones.

We’ll be reviewing today’s marketplace trends, the leading vendors and their products and how small to large businesses need to evaluate their options before making a purchase decision.

Choice, mobility, features and compatibility is the theme for this series. We invite vendors to join in and share their expertise with our wide audience of channel professionals, key influencers and end users.

Editorial Schedule & Highlights 

  • Communications Endpoints review
  • The fight between design, functionality and price
  • Matching the right endpoint with the right user
  • Open SIP versus proprietary SIP Phones
  • Softphones versus hard phones
  • Conference phone review
  • Wireless phone endpoints review
  • Going mobile: DECT versus Wi-Fi versus App
  • BYOD– is it a reality?
  • Business Phone Buyers Guide
  • Business Phones 2020 – the future of voice communications

+ Product reviews from all vendors (5 endpoints each)

What you will receive?

  • Exclusive Product Reviews x 5 – linked to Google’s rating system
  • Editorial Guides – jointly sponsored by all vendors with links to your articles, your videos and web site
  • Channel Guide – you will be promoted in our Channel Guide 2017
  • Featured in our Newsletter – UC Buyer Monthly and our weekly digest subscribers
  • Social Media distribution for 12 months – LinkedIn, Twitter, Facebook
  • SEO Friendly and keyword targeted content – Page 1 search results*
  • Estimated Series Page Views = 20,000+ in OCT 17 / 50,000 per annum

SEO / Target Keywords 

This is also a fantastic opportunity to rank highly on Google for video conferencing related search terms, we anticipate a number of ‘page 1’ keyword rankings once our content goes live. Target keywords include:

  • ip phone reviews
  • voip phone reviews
  • wireless phone reviews
  • conference phone reviews
  • sip phone reviews

Read our latest stats here.

If you have any questions or would like to sponsor this series, please contact me.

Best regards,
Rob Scott – Publisher +44 7946 000 880 / rob.scott@commstrader.com

Series: Video Conferencing + Collaboration Series [starts November 17]

Sponsors: TBC – sponsor this series, contact us.

Results: TBC

Editorial Series Guide

The purpose of this document is to provide editorial sponsors with a detailed breakdown of our up and coming series, part of our 2017 Technology Track programme.

Series:             Video Conferencing & Collaboration

Period:             NOV 2017

Deadline:         7th Oct 2017

Price:               £Contact Us

Sponsorship Type: Joint

Across the month our content and social media messaging will be crafted to help promote your brand, product and services to UK channel professionals, UC buyers, influencers and our end user audience.

Through a combination of buyer’s guides, product reviews, thought leadership articles and Q&A sessions, we anticipate our Video Conferencing & Collaboration series will attract more than 20,000 page views.

Abstract

The video conferencing and collaboration market has seen distinct change in recent years and moving towards 2020 it’s going to experience much more change.

In this series, our audience will come away with a deeper understanding of modern video conferencing and collaboration platforms, the choice of vendors and the challenges organisations face when deploying and migrating to new systems.

We invite vendors to help guide and educate potential purchasers and system administrators on how to implement secure video communications solutions while protecting existing investments.

Editorial Schedule

  • Video Conferencing & Collaboration Market Update
  • Huddle Rooms – the new meeting room experience
  • Cloud versus On-Premise Video Communications – Is cloud the new norm? Panel session via webinar* & Written Guide to VCaaS
  • Choosing the right Video Endpoints
  • Video Conferencing Security & Compatibility Considerations
  • Video Conferencing Buyer’s Guide 2017
  • Product Reviews – Features and functionality explored
  • Solutions – We’ll be reviewing our sponsor’s recent case studies
  • How to develop a Video Cloud Strategy
  • Video Conferencing 2020 – What will the future look like for video?

Our Video Conferencing & Collaboration series will focus on the UK’s leading video conferencing hardware and software vendors and how their platforms and equipment help businesses maximise ROI when investing in modern meeting room solutions.

We’ll be reviewing in detail each vendor’s solution and promoting how each platform helps organisations with the above business challenges. Our audience will come away with a greater understanding of the benefits of contact centre solutions and which vendors are able to provide these services in the marketplace.

What you will receive?

  • Exclusive Product Review – linked to Google’s rating system
  • Exclusive Case Study Review – your choice of case study
  • Live Webinar / Panel Debate – mentioned above
  • Buyer’s Guides – jointly sponsored by all vendors with links to your articles and web site
  • Channel Guide – you will be promoted in our Channel Guide 2017
  • Featured in our Newsletter – UC Buyer Monthly and our weekly digest subscribers
  • Social Media distribution for 12 months – LinkedIn, Twitter, Facebook
  • SEO Friendly and keyword targeted content – Page 1 search results
  • Estimated Series Page Views = 20,000+ in Aug 17 / 50,000 per annum

SEO / Target Keywords

This is also a fantastic opportunity to rank highly on Google for video conferencing related search terms, we anticipate a number of ‘page 1’ keyword rankings once our content goes live. Target keywords include:

  • video conferencing solutions
  • video conferencing equipment
  • video conferencing reviews
  • video conferencing as a service providers
  • vcaas providers
  • huddle room technology

Read our latest stats here.

If you have any questions or would like to sponsor this series, please contact me.

Best regards,
Rob Scott – Publisher +44 7946 000 880 / rob.scott@commstrader.com

Series: Skype for Business [starts December 17]

Sponsors: TBC – sponsor this series, contact us.

Results: TBC

Editorial Series Guide

The purpose of this document is to provide editorial sponsors with a detailed breakdown of our up and coming series, part of our 2017 Technology Track programme.

Series:             Skype for Business

Period:             DEC 2017

Deadline:         3rd Nov 2017

Price:               £Contact Us

Sponsorship Type: Joint

Across the month our content and social media messaging will be crafted to help promote your brand, product and services to UK channel professionals, UC buyers, influencers and our end user audience.

Through a combination of buyer’s guides, product reviews, thought leadership articles and Q&A sessions, we anticipate our Skype for Business series will be our most successful series yet, attracting more than 30,000 page views in the first four weeks.

Abstract

Microsoft’s Skype for Business continues to be one of the most talked about topics in business communications. Organisations across the globe are continuing to face a vast array of challenges from security, integration, user adoption and functionality.

In this series our audience will gain valuable insights about the Skype for Business market today. We’ll be exploring open both Skype for Business editions (server and online), value add-ons and endpoint products and accessories.

We’ll be reviewing today’s marketplace trends, the leading vendors and their products and how small to large businesses need to evaluate their options before making a purchase decision.

What products can fit with a Skype for Business solution is the key talking point of this series. We invite vendors to join in and share their expertise with our wide audience of channel professionals, key influencers and end users

Editorial Schedule & Highlights

  • Understanding SKYPE FOR BUSINESS editions
  • How to plan your move to Skype for Business
  • The Skype for Business Ecosystem
  • Preparing your users to succeed with SfB
  • Choosing the right endpoints for your users
  • Application Deep Dive
  • Vendor Case Studies uncovered
  • Skype for Business Buyers Guide
  • Skype for Business 2020 – the future of business communications

+ Product reviews from all vendors

Discussion Points

We invite vendors to contribute their expertise by answering the following questions.

  • What keys to success would you give to a business using a Skype for Business solution?
  • How does a business decide between on-premise, hybrid and a cloud based Skype solution?
  • What lessons have been learned so far when moving to a Skype based solution?
  • How can organisations save money and demonstrate ROI with Skype for Business?
  • What can businesses do to ensure maximum user adoption?
  • How can IT admins simplify and speed up the process of migrating users to Skype?
  • Setting up a Skype for Business Contact Centre – What needs to be considered?
  • How does a business choose the right connectivity and infrastructure for a Skype solution?
  • Skype Security measures, what have we learned so far?

All contributions received will used in our thought leadership articles. Our team will write up all comments, ready for publication.

What you will receive?

  • Exclusive Product Review – linked to Google’s rating system
  • Editorial Guides – jointly sponsored by all vendors with links to your articles, your videos and web site
  • Channel Guide – you will be promoted in our Channel Guide 2017
  • Featured in our Newsletter – UC Buyer Monthly and our weekly digest subscribers
  • Social Media distribution for 12 months – LinkedIn, Twitter, Facebook
  • SEO Friendly and keyword targeted content – Page 1 search results*
  • Estimated Series Page Views = 30,000+ in DEC 17 / 50,000 per annum

SEO / Target Keywords

This is also a fantastic opportunity to rank highly on Google for video conferencing related search terms, we anticipate a number of ‘page 1’ keyword rankings once our content goes live. Target keywords include:

  • skype for business reviews
  • skype for business migration
  • skype for business headsets
  • skype for business phones
  • skype for business contact centre
  • skype for business security
  • compare skype for business editions

Read our latest stats here.

If you have any questions or would like to sponsor this series, please contact me.

Best regards,
Rob Scott – Publisher +44 7946 000 880 / rob.scott@commstrader.com

When you’re ready to get in touch contact us here.

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